Duration

90-120 minutes

Language of Delivery

Cantonese, English or Mandarin

Introduction

Even within a large multinational corporation (MNC), a strong entrepreneurial mindset can drive innovation and growth. This workshop draws from the book “The Founder’s Mentality: How to Overcome the Predictable Crises of Growth,” focusing on the most impactful strategies for cultivating agility, customer focus, and ownership in a corporate structure.

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Course Details

Objectives
  • Understand the core components of the Founder’s Mentality and their relevance to MNCs.
  • Identify practical techniques to foster an Insurgent Mission, Frontline Obsession, and Owner’s Mindset within their teams.
Methodology

This workshop employs a focused and interactive approach, prioritizing key concepts and actionable strategies through:

  • Interactive Discussions: Briefly exploring the three pillars and their applications in MNCs.
  • Focused Case Studies: Reviewing examples of successful application of Founder’s Mentality.
  • Action-Oriented Tool Introduction: Providing immediately usable strategies for fostering key mindsets.
Key Takeaways
  • A clear understanding of the Founder’s Mentality and its benefits for MNCs.
  • A starting point to foster an Insurgent Mission, tailored to their workgroup, within a corporate environment.
  • Actionable techniques for cultivating a Frontline Obsession and promoting an Owner’s Mindset.
Agenda
  • Introduction
  • Defining the Founder’s Mentality
  • Fostering the Insurgent Mission:
    • Brief discussion of what it is in a corporate context.
    • Activity: Quick brainstorming and outlining a personal “Insurgent Mission” project.
  • Cultivating Frontline Obsession:
    • Key techniques for customer focus and empowering employees in an MNC setting.
    • Highlighting ways to gather feedback and iterate quickly within corporate structures.
  • Promoting the Owner’s Mindset:
    • Practical tips for encouraging responsibility, cost-consciousness, and decisive action.
    • Strategies to combat bureaucracy and maintain agility.
  • Wrap-up and Q&A
Target Participants
  • Managers and leaders in MNCs seeking practical ways to foster innovation and agility.
  • Employees ready to apply an entrepreneurial mindset to their work, regardless of their role.
  • Teams seeking accessible methods to enhance customer focus and ownership.