Duration

3.5 hours

Language of Delivery

Cantonese, English or Mandarin

Introduction

Strategic planning is essential for guiding organizations toward their long-term goals and ensuring that all team members are aligned with the overall mission. This workshop provides participants with the knowledge and skills to create effective strategic plans that drive success and adaptability in a dynamic business environment.

Course Enquiry
Schedule a Chat→

Course Details

Objectives
  • To define strategic planning and its significance in business management.
  • To identify the key components of a strategic planning process.
  • To develop skills in formulating, implementing, and evaluating strategic plans.
  • To foster critical thinking and analytical skills in assessing business environments.
Methodology
  • Conceptual Foundation: Defining strategic planning and its importance in organizational success.
  • Environmental Analysis: Learning tools for assessing internal and external environments (SWOT analysis, PESTEL analysis).
  • Goal Setting: Establishing measurable objectives using SMART criteria.
  • Implementation Techniques: Discussing key considerations for executing strategic plans.
  • Practical Application: Engaging in group activities to develop a strategic plan for a fictional company.
Key Takeaways
  • A clear understanding of the principles of strategic planning and its significance in business management.
  • Knowledge of the key components and processes involved in developing effective strategic plans.
  • Practical skills for conducting environmental analyses and setting SMART objectives.
  • Techniques for implementing and evaluating strategic plans effectively.
  • Experience in collaborative planning through group activities.
Agenda
  • Introduction to Strategic Planning
    • Definition and importance of strategic planning in business.
    • Overview of the strategic planning process.
    • Discussion on the role of vision, mission, and values in strategic planning.
  • Key Components of Strategic Planning
    • Environmental Analysis: Tools for assessing internal and external environments (SWOT analysis, PESTEL analysis).
    • Setting Objectives: Importance of SMART objectives in strategic planning.
    • Strategy Formulation: Different types of strategies (corporate, business, functional).
    • Implementation: Key considerations for executing strategic plans.
  • Evaluating and Monitoring Strategies
    • Techniques for measuring the effectiveness of strategic plans (KPIs, balanced scorecard).
    • Importance of feedback loops and continuous improvement in strategic planning.
    • Case studies of successful and unsuccessful strategic implementations.
  • Group Activities and Case Studies
    • Group work on a case study to develop a strategic plan for a fictional company.
    • Role-playing scenarios to practice strategic decision-making.
    • Discussion on real-world examples of strategic planning in various industries.
  • Wrap-Up and Q&A
Target Participants
  • Managers and team leaders responsible for guiding their teams toward success.
  • Professionals involved in strategy development or implementation within their organizations.
  • Individuals seeking to enhance their understanding of effective strategic planning processes.