Duration

3.5 hours

Language of Delivery

Cantonese, English or Mandarin

Introduction

Successful projects and thriving organizations depend on strong relationships with key stakeholders. This workshop equips participants with the knowledge and practical skills to identify, engage, and manage stakeholders effectively, ensuring alignment, minimizing conflicts, and maximizing positive outcomes.

Course Details

Objectives
  • To define stakeholder management and its significance in business contexts.
  • To identify different types of stakeholders and their interests.
  • To develop skills for effective communication and engagement with stakeholders.
  • To provide strategies for managing stakeholder expectations and conflicts.
Methodology
  • Stakeholder Foundations: Defining stakeholders and understanding the importance of effective management.
  • Identification Techniques: Exploring different types of stakeholders and practicing identification techniques.
  • Engagement Strategies: Learning effective communication strategies for different stakeholder groups.
  • Conflict Resolution: Developing techniques for managing stakeholder expectations and addressing concerns.
Key Takeaways
  • A clear understanding of stakeholder management principles and their importance in business.
  • Skills in identifying different types of stakeholders and analyzing their interests.
  • Techniques for effective communication and engagement with various stakeholder groups.
  • Strategies for managing stakeholder expectations and resolving conflicts.
  • Practical tools for developing a stakeholder management plan.
Agenda
  • Introduction to Stakeholder Management
    • Definition of stakeholders and stakeholder management.
    • Importance of stakeholder management in project success and organizational effectiveness.
    • Overview of the stakeholder management process.
  • Identifying Stakeholders
    • Types of stakeholders: internal vs. external, primary vs. secondary.
    • Techniques for identifying stakeholders: stakeholder mapping and analysis.
    • Activity: Participants create a stakeholder map for a given case study.
  • Engaging and Communicating with Stakeholders
    • Strategies for effective communication with different stakeholder groups.
    • Importance of active listening and feedback in stakeholder engagement.
    • Role-playing exercise: Participants practice communication scenarios with various stakeholders.
  • Managing Stakeholder Expectations and Conflicts
    • Techniques for managing stakeholder expectations and addressing concerns.
    • Conflict resolution strategies in stakeholder management.
    • Group discussion on real-life examples of stakeholder conflicts and resolutions.
  • Wrap-Up and Stakeholder Management Plan Development
Target Participants
  • Project managers and team leaders.
  • Business analysts and consultants.
  • Anyone involved in managing relationships with stakeholders.